What is exposure without a commercial outcome

Who are we?

Luxury and Authentic is a travel representation company focusing on the high-end, exclusive and sustainable travel trade within the UK and Ireland. We created Luxury and Authentic to fulfil a key need within the market; a commercial approach to trade exposure.

We are currently representing one major client which consists of 35 lodges, hotels and 13 DMC operations across Africa, Asia and South America. We are always on the lookout to add suppliers to our portfolio which fit the Luxury and Authentic mould.

We provide consultancy services for partners who may not be quite ready for full time representation or just need help with one element of marketing their product. Perhaps a relaunch or reintroduction to the market, post Covid?

Our focus is working with suppliers and ground handlers who understand the environment they work in and understand the impact they make. We are most effective within the luxury side of the trade travel but also have travel trade partners looking for those great hidden gems and boutique hotels.

Gaining the exposure with the right trade partners is a time consuming task and often includes allot of expensive travel. Attending a UK trade show may get you some traction but with. very limited results.

By appointing a good sales representative you start speaking to the right people from day one and not spend time talking to lovers of travel instead of bookers of travel.

Working with Luxury and Authentic you are leveraging our existing relationships and in market experience gained through 15 years of strategic sales activities. You will have access to our database of appropriate travel professionals which is constantly updated to reflect the changes within the market.

Why do you need representation?

What do we do?

We believe that your representative should be an extension of your sales team working together to achieve your goals in the UK and Irish markets. This can be a simple as building your exposure through database building and trade shows to a full commercial and actionable plan. We work to fulfil your needs and work with your budgets.

  • We will expose you and your product not only to the right travel trade but the decision makers and business owners

  • The most important stage - turning our efforts into the commercial partnerships. We will guide you to travel partners who can support you and give you the results you are looking for.

  • With an ever changing market you must not only maintain your supporting partners but continue to stay up to date with new agents and opportunities. This can only be done in country and by someone connected to the market.